Human Resources Skills: Recruitment and the Internet

Scheduled Dates (sort by: location | date)

Course Overview

The Internet can make the recruitment process quicker, cheaper and more efficient. However, the online recruitment market is complex and constantly evolving, so a certain level of knowledge is necessary if recruiters are to get the most out of the Internet as an effective recruitment tool.

Audience

The course will be of value to anyone involved in recruitment and will be of special interest to those interested in learning new techniques in order to improve the recruitment process.Intermediate level course - some previous experience of the subject is assumed.

Skills Gained

By the end of the course, you will be able to:

• assess and evaluate the UK online recruitment market
• choose the best online recruitment advertising partner
• maximise the effectiveness of corporate websites as recruitment tools
• author online copy in order to get the best response to advertised vacancies
• assess the effectiveness of online recruitment activity
• formulate the beginnings of an overall online recruitment strategy.

Course Outline

Exercise the benefits of online recruitment

An introduction to online recruitment

• UK Internet users
• online job-seeking
• the UK online recruitment market
• Internet terminology

Corporate recruitment sites

• making the most of your corporate site as a recruitment tool
• demonstrating the employer brand
• case studies

Exercise corporate recruitment sites Using and choosing the right online recruitment site

• using job boards
• online marketing techniques

Human Resources Skills: Recruitment and the Internet / Recruit