Journalism Skills: Improving your publication

Course Code: 44      Days: 1
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Course Overview

this course will teach you how to identify what readers want, and analysing your position in the market. Plus how to be better than your rivals.

Audience

Editors, news editors and feature editors who want some fresh ideas on how to improve their publications. This is not a management skills course (see The Editor).

Not for:

Those who think their publication is perfect.

Course Outline

  • Scheduling and production - running a tight ship
  • Planning for news, features and supplements
  • Quality control of reporting, feature writing, subbing, design and illustrations
  • Balancing money-making with running editorially worthwhile ventures such as advertorials
  • Getting the best from contributors
  • How to be better than your rivals
  • An in-depth look at delegates' publications with a roundtable debate


How to make a booking for the 44 course

 
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