Project Management: Managing Web projects

Course Overview

This two day course addresses each stage of the web production process- planning, designing, building and publishing and provides a strategic overview of the options available to project managers.

The course also covers managing client expectations, allocating responsibilities within a web team, dealing with budgets and setting deadlines.

This course can be tailored to your company's exact requirements - please call for details.

Audience

Designed for those who need to plan, manage and deliver web projects but who do not have a technical background.

Course Outline

DAY ONE

INTRODUCTION

• Assessing your market
• Internet demographics
• Image resolution issues
• Colour bit depth
• Connection speeds
• Understanding the difference between browsers
• Understanding plug-ins

SITE NAVIGATION ISSUES

• Creating a site plan
• The three clicks rule
• Ease of use

WEB GRAPHICS

• Dos and don'ts of creating web graphics
• Ensuring fast download times
• An overview of ImageReady and Macromedia Fireworks
• Problems encountered when
• re-badging graphics for the web
• Optimising graphics for the web
• Different graphic formats for the web
• What are jpeg, GIF and png?
• What are image maps?
• What are GIF animations?
• Why and how to slice images
• The 216 web safe colours
• Font limitations

UNDERSTANDING THE FUNDAMENTALS OF HTML

• How HTML works
• Text formatting in HTML
• Hexadecimal colour
• Simple page layout
• Using hyperlinks
• Working with tables
• Inserting images
• Creating frame based sites
• The pros and cons of using frames
• Email functionality

DAY TWO

INTRODUCTION

UNDERSTANDING MACROMEDIA DREAMWEAVER AND FLASH

• Understanding web terminology
• What does Dreamweaver actually do?
• Dreamweaver essentials
• The capabilities and limitations of Dreamweaver
• What does Flash actually do?
• When to use Flash and when not to use Flash content
• How animations are created
• Interactivity in Flash
• Sound and video advantages vs. disadvantages

DYNAMICALLY DRIVEN WEBSITES

• How websites are linked to databases
• Advantages of dynamic web publishing

PROJECT MANAGEMENT ISSUES

• Estimating timescales and costs
• Setting deadlines
• Delivering to deadlines
• Managing budgets
• The different roles within a web
• production team
• Allocating responsibility
• Managing workflow
• Dealing with potential areas of crossover

CLIENT ISSUES

• Defining client requirements
• Planning the content
• Managing client expectations
• Maintaining continual client contact
• Dealing with a changing brief

PUBLISHING A SITE

• Uploading your site
• Making your site search engine friendly
• Accessibility issues

EMERGING TECHNOLOGIES

• Understanding CGI, ASP, Cold Fusion, Dreamweaver, SQL and XML