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Marketing Skills: Strategic Marketing: Planning Skills (2 day)

Course Code: S-MSMP-2      Days: 2
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Course Overview

This course offers a structured approach to developing a marketing plan. Starting with the principles of a marketing approach and including the integration of the marketing plan with the company's overall business strategy.

Audience

The course addresses market analysis, using strategic planning models, setting objectives and marketing mix strategies to achieve them.

Skills Gained

It focuses on the whole strategic planning process from analysis and understanding your markets, through decision making and modelling, to implementation of the plan.


How to make a booking for the S-MSMP-2 course
 
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