Billing for IPTV

Course Overview

IPTV is a technology that is undergoing very rapid growth, providing a new manner of delivery of programming material to end consumers.

With a new technology comes the need to effectively bill for these services and a new era of programme delivery needs radical means of combining pay per view with subscription and account for the impact on billing of viewers watching advertising material.

The IPTV Billing course explains the issues of IPTV Subscription, Advertising, Charging, Billing, Payment and more. The IPTV Billing seminar also looks briefly at the technologies used in IPTV systems.

Audience

All professionals seeking an authoritative coverage of IPTV Billing will find this IPTV Blling course or our IPTV seminar invaluable.

Prerequisites

Attendees will likely have experience working in the telecoms, networking or communications industry prior to attending this course.

Non-technical attendees on this IPTV Billing course will benefit from first attending IPTV course 681: - IPTV Overview, 1-day training course. Technical staff should ideally first attend course 684: - IPTV In Depth, 2-day training course .

Course Outline

Introduction

• What is IPTV?
• Managed and Unmanaged IPTV
• Will IPTV succeed and if so, why
• Drivers for successful IPTV Providers
• Free to Air
• Why should users change?
• Service and Content
• Simple purchase process
• Content restriction
• Providing what customers want
• Current Service Offerings

Delivery Technologies

• ADSL and VDSL (Asymmetric and Symmetric Digital Subscriber Lines)
• Cable TV Systems
• Satellite Delivery
• TDD UMTS (The Time Division Duplex version of UMTS)
• WiMAX - Broadband Wireless Access
• Mobile TV

Provisioning and Billing

• An End to "One Size Fits All" Programming
• Basic Services
• Triple (or More) Play
• Pay per View
• Premium Channels
• Subscriptions
• Open Programming versus Restricted (Walled Garden)
• Promotional Billing
• Time of Day Tariffs
• Provisioning: Single Interface

IPTV Billing Systems

• Billing Data Flows
• Data Sources for Billing
• Mediation
• Rating
• Customer Care
• Revenue Assurance
• Fraud Management
• A Possible Architecture
• Multiple Accounts per Customer

Usage Detail Records

• Standards Bodies - Many in the Field Today
• Billing for IP is still Evolving
• IPDR - IP Detail Record
• AMA - Automatic Message Accounting
• EMR - Exchange Message Record
• Inputs from the Mobile World:
• TAP - Transferred Account Procedures and
• CIBER - Cellular Intercarrier Billing Exchange Roamer

Chargeable Items

• Service Activation Fee
• Equipment Rental/Purchase/Maintenance
• Regular Fixed Charges
• Individual Event Charges
• Billing by Time and/or Volume
• Duration Based Usage Charges
• Volume Based Usage Charges
• Impact of Quality of Service (QoS)
• Home and Away Service Provision
• Charging for Data Storage

Tariffing Items

• Volume Discounts
• Loyalty Discounts
• Introductory Discounts
• Charging for Non-online Billing (Bill Rendering)
• Itemised Bills

Commercial Charges

• Penalties for Late Payment
• Disconnection and Reconnection Charges/Incentives
• Adjustments (Credit or Debit)
• Charge Waivers
• Refunds

Impact of Advertising

• Advertising Income
• Charge per Advert View
• Customising Advertising to Consumers
• Interactive Advertising

Challenges and Opportunities

• Managing Customer Expectations
• Service Provisioning
• Failures
• A Strategy for Success