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Course Overview The HP Commercial Sales Essentials Training course is a broad overview of HP commercial strategies, products, and service and support programs. The focus of the course is to introduce you to HP and show you how to make the entire HP portfolio work for you. Although this course covers a broad range of information, that information is synthesised into key areas you need, such as business drivers, markets, positioning, and benefits. Audience This course is intended for HP new hires, inside and out sales professionals, and authorised reseller partners, who require knowledge of the HP commercial product portfolio. Course Outline The course will enable HP professionals and authorised reseller partners to understand HP practices, to include: - Articulate the HP company strategy and corporate value proposition
- Discuss key hardware positioning issues
- Describe how HP financing programs provide value to the customer
- Explain the importance of measuring total cost of ownership for customers
- Identify that technology trends relate to key customer concerns
- Use HP product knowledge and positioning to identify opportunities
- Use customer scenarios to expand the opportunity
How to make a booking for the 31011 course
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