MBA: Strategic management skills - The pocket MBA

Course Code: 2874621      Days: 3
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Course Overview

This 3-day course will provide you with the knowledge to increase your confidence in handling the strategic aspects of management. During the course you will have several opportunities to work on your own business and organisational issues, as well as looking at your career development.

Audience

Any manager who is now facing a more challenging role and needs to have a deeper understanding of strategic issues

Skills Gained

  • Understand the links between finance, operations and strategy
  • Manage costs strategically and operationally
  • Create and assess strategic options... consider attractiveness and risks to help you make the right strategic decisions
  • Integrate your organisation's marketing strategy into your own thinking and actions
  • Prioritise, implement and manage operational breakthrough
  • Balance long-term vs short-term goals

Course Outline

  • Strategy and marketing
  • Strategic options and choices
  • The marketing perspective
  • Operations and finance
  • Managing operational breakthrough
  • The links between finance, operations and strategy
  • Strategic cost management
  • Managing change
  • Managing people and change
  • Managing other stakeholders
  • Self-management
  • Implementation and action planning


How to make a booking for the 2874621 course

 
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